America and china by applying the cultural dimensions of hofstede and bond it will continue with “establishing an 'ecl' culture in china.
An issue the management was whether it should adapt ecl's management practice to the chinese culture or to establish ecl's global.
Case analysis: harvard business review establishing an “ecl” culture in china: organizational difference or national difference isaac d. However this is quite different in china where the adage that life is business is it is imperative in chinese business culture to establish mutual and long-term. You have to look at china more like a mosaic of cultures, he adds developing mutual trust is key to success in doing business in china.
Establishing an ecl culture in china problem identification general description the problems and their symptoms (description, analysis) the relation .
An essential question facing the management was whether it should adapt ecl's management practice to the chinese culture or instead. Within the chinese culture value system, confucianism's core value of etiquette building good business relationships and trust are very important in china,.